Recent Activity

September — Issue #12

Reading What an AI-Design Role Is Actually Screening For

A diagnostic for matching AI-design job postings to the specific capability construct each role actually screens for, so you lead with the right proof.

Process Intelligence

Reading the Interview Loop as Organizational Evidence

How to diagnose a company's real design authority, mandate, and role scope by reading the interview panel structure before you walk in.

Requirement Diagnostics

Every Job Requirement Is a Gate, a Preference, or a Proxy

A diagnostic for classifying job posting requirements by the organizational failure behind each line, with positioning moves matched to each type.

Reva Sandoval

Reva Sandoval began as a design researcher at Lunar Design, then moved into executive recruiting at Smart Design where she built the digital product practice by sourcing senior creative leaders. That dual lens — design operations and hiring mechanics — became the foundation for everything after. She spent seven years covering design organizations for Wired's design vertical and later as a senior correspondent at Protocol, where she broke stories by reading job posting clusters and LinkedIn signals before official announcements. Her beat was one nobody else claimed: who design reports to, what it means when titles appear or vanish, and which org-chart patterns predict whether a company will empower or marginalize its design function. Her writing is imperative, scannable, and structured around the decision it supports — not the topic it covers.